Operating system
Explore five notes on infrastructure, agents, checkout, traffic and portfolio decisions.
Infrastructure
Why the entire portfolio runs on a single rented machine, and why boring infrastructure is a competitive advantage.
OPERATING NOTE 2Agents
How one person ships fifty products with AI coding agents — and the production outages it took to learn the rules.
OPERATING NOTE 3Checkout
Payments wisdom from fifty checkouts: what prices work, what breaks silently, and why the buy button ships first.
OPERATING NOTE 4Traffic
SEO sprints, programmatic page factories, one whale keyword, and the liberating math of pages that get zero clicks.
OPERATING NOTE 5Portfolio decisions
Portfolio triage, clone hygiene, the discipline of honest status labels, and why most of your products should be allowed to die.